|
|
FOR IMMEDIATE RELEASE:
April 4, 2006
Affordable Web Site Development Classes
Offered at Arts & Cultural Council
ROCHESTER, NY—The Arts & Cultural Council for Greater Rochester is offering a three-part web site development mini-course for individuals, small business owners, and non-profit organizations. The program will be taught by Barbara Snyderman of Business Information Technology Solutions (BITS).
The Web Development course, at the Arts & Cultural Council offices, 277 N. Goodman Street (across from Village Gate Square), is scheduled from 11 a.m. to 1 p.m. on Thursday, May 4; Friday, May 12; and Friday, May 19. Instruction will focus on building, maintaining, and marketing a small business web site. The cost for the series is $50 for members, $75 for non-members, and $25 for students. Bring a brown-bag lunch; beverages will be provided.
Anyone unfamiliar with the basics of web site development is asked to sign up for an additional, introductory program, “Web Sites 101,” from 11 a.m. to 1 p.m. on Friday, April 28th. This will cover basic terminology and guidelines for web site development and is free to members, $10 for non-members, and $5 for students, with registration for the three-session workshop. Bring a brown-bag lunch; beverages will be provided.
Pre-registration and pre-payment for the workshop series are required by calling (585) 473-4000, ext. 222, or e-mailing claurel@artsrochester.org. For more information about this and other Arts& Cultural Council programs, visit www.artsrochester.org.
Syllabus
Web Sites 101 (April 28th)
- What is a web site?
- Why do you need a web site?
- What will a web site do for you?
- What do you need to build a web site?
- Registering your domain name
- Picking a hosting plan
- What type of web site development software do I need?
- FTP Software - moving your web site from your personal computer to the hosting computer
Web Development (May 4, May 12, and May 19)
- Week 1 - Planning Your Web Site (May 4th)
- Defining the site purpose
- Defining your target audience
- What to put on your web site
- How to organize your web site
- Week 2 - Building Your Web Site (May 12th)
- What is HTML?
- How to construct a web page
- How to link web pages
- How to add pictures / graphics
- Week 3 - Promoting Your Web Site (May 19th)
- How will people find out about you?
- Off line vs On line
- Getting listed with the search engines and directories
- Pay Per Click Ads
# # #
|
